How to write a stonking About Us page
The About page is one of the most important pages on your website, and often the most neglected. It can be hard to be objective about yourself, and your company, and so this precious page is often overlooked.
Category: marketing
18 reasons why you’ll want to use our copywriting services
You’re busy, stressed, juggling a hundred things at once and you certainly haven’t got time to be writing copy for your business. We’ve got 18 reasons how our copywriting services will save you time, money and hassle.
Just another day at the office?
If your business is becoming laborious and habitual, whether it’s waiting for the phone to ring or you’re doing the same thing day in day out, I might have some ideas to pep things up a bit.
Is it time to rewrite your web copy?
When was the last time you sat down and read the copy on your website? When you set your website up? A few years ago? Never? Don’t worry, you’re not alone. Website copy can often get forgotten, especially if your website is working well for you, but could it be working better?
What can a website do?
There are still companies out there that don’t have a website (shock!), but this is mainly due to not seeing the value in it, or not understanding what a website can do.
How to make your copy interesting, vibrant and leave the reader wanting more
Mind-numbing copy won’t get people buying your product, so how do you get them interested? Pure and simple – tell the truth, but make the truth fascinating.
Writing tip: Using words that provoke emotional responses will increase your sales
You don’t need me to tell you that when we read something funny or happy, it also makes us feel happy too! This is the method you should use to communicate with your customers, nurturing a positive mindset towards your business which will in turn lead to increased sales for you.
Marketing gone wrong!
The top rule in Marketing is to get someone else to proofread your work before you use it. Unfortunately, some businesses didn’t use this concept when designing their marketing campaigns. Here’s a few promotions that made us chuckle:
Then and now – how famous brand logos have changed
Brands continuously update and refresh their products to stay ahead of the game, and over time their logos have been revised too. Plesilium Ltd has taken a look at some of the most well-known companies and how their logos looked when they started out, and what they look like today.
10 essentials for successful website design
Every web designer has their own method for developing a website, but they will all have a common spec that all websites should include. We’ve put together 10 essentials for a successful website and how you can incorporate them into your next website design.