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How to write awesome online copy – and what to avoid

May 23rd, 2014 1 comment

Website design is undoubtedly important for delivering the wow factor, and in three seconds can tip the balance of visitors hang around or leaving your site. But, as a copywriter (I write words for marketing messages) I am going to focus on website content and how to create effective marketing copy to improve your click-through and conversion rates. Read more…

How do you know if someone has stolen your web content?

September 6th, 2013 Comments off

Your website content is very precious, it doesn’t just tell visitors about your products and services, but it’s unique to you, which is great for being spotted by Google. But, what if someone stole your web content and what does it mean for your site?

Well, after feeling totally annoyed and angry that someone has stolen your copy, then honoured that your copy is so great someone wants to use it, at the end of the day its damn-well not on. Read more…

Social media is a business essential

March 21st, 2013 Comments off

Social media has taken over marketing strategies with abundance. One minute it’s something that’s there to be dealt with at ‘some point’ and now it’s an essential commodity.

Networking lets you link with millions of people, from all over the world, opening up a market traditional marketing might not have done.

We’ve put a list together Read more…

Off-page SEO is marketing to Google

March 5th, 2013 Comments off

We are all aware that websites need to have good SEO in order to perform well, be it the words on your web pages or the structure of your site, but off-page SEO is equally important, even if it is only marketing to Google.

Google has become Read more…

The world of Plesilium!

September 28th, 2012 Comments off

What better way to start our new blog than to tell you what we actually do, what makes us different from our competitors and why we will put our hand up when you are looking for a business consultancy company. Read more…

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