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Archive for May, 2014

How to write awesome online copy – and what to avoid

May 23rd, 2014 1 comment

Website design is undoubtedly important for delivering the wow factor, and in three seconds can tip the balance of visitors hang around or leaving your site. But, as a copywriter (I write words for marketing messages) I am going to focus on website content and how to create effective marketing copy to improve your click-through and conversion rates. Read more…